For Google Ads

Google Ads Fraud Detection Software

Detect suspicious Google Ads traffic by campaign, keyword, geo, device, IP and repeat-click behavior, with the evidence behind every flag.

βœ“ No credit card required Β· Setup in minutes Β· Cancel anytime

4.8 Β· 247 reviews

Google Ads fraud detection starts with seeing the traffic clearly. Didva scores every Google Ads click and breaks suspicious activity down by campaign, keyword, geo, device, IP and ISP, so you know exactly where invalid traffic is concentrated before you decide how to respond.

The problem

Google removes some invalid clicks automatically, but it won't tell you which campaigns, keywords or sources are suspicious. Without that detail, you can't diagnose where fraud enters your account or build a case to act on it.

How it works

Track β†’ Score β†’ Block β†’ Report β†’ Optimize

A closed loop that turns raw paid clicks into clean, defensible traffic data.

  1. 1

    Track

    Capture every Google Ads click with GCLID, campaign, keyword and signals.

  2. 2

    Score

    Rate each click on IP, ISP, device, repeat behavior, timing and engagement.

  3. 3

    Diagnose

    Break suspicious activity down by campaign, keyword, geo and device.

  4. 4

    Report

    Drill into any flagged click and export its evidence.

  5. 5

    Act

    Feed clean findings into exclusion lists when you're ready to block.

Install in minutes

One snippet. No code changes.

Paste the Didva tag on your paid landing pages β€” it starts scoring clicks immediately.

Tracking snippet
<script async src="https://app.didva.com/js/ct-click.js" data-site-key="YOUR_SITE_KEY"></script>

Replace YOUR_SITE_KEY with the key from your dashboard. Add the conversion tag to thank-you pages to keep lead quality clean.

Capabilities

Everything you need to protect paid traffic

Detection, blocking, alerting and clean reporting in one place.

Multi-dimension breakdown

See invalid activity by campaign, keyword, geo, device, IP and ISP.

Click-level detection

Every Google Ads click is scored and tied to its campaign and keyword.

Detection that feeds action

Findings flow into IP exclusions and blocking when you choose to act.

Evidence trail

Drill into any click for IP, timestamp, user agent and signal history.

Anomaly alerts

Get notified when a campaign or keyword shows abnormal invalid activity.

Product

See Didva in action

Real-time monitoring, risk scoring and one-click evidence β€” in a single dashboard.

app.didva.com/dashboard
Didva dashboard: live click and conversion overview with fraud-risk distribution
Click stream with per-click risk scoring, device and behavior signals
Every paid click, scored
Blocked IPs with risk reasons and exportable invalid-click evidence
Blocking & evidence
IP detail with risk score, risk factors and exportable click evidence
IP evidence & risk factors
Device fingerprints with multi-IP and click-farm detection
Device & farm detection
Signals

What Didva tracks on every paid visit

Each click is scored against dozens of signals, then tied back to the campaign, keyword and conversion it belongs to.

  • GCLID, campaign, ad group, keyword and landing page
  • IP address, ISP/ASN and geolocation
  • Device type, browser and user agent
  • Repeat clicks, frequency and click timing
  • Search, Display and Search Partner placements
  • Engagement and conversion quality
  • Risk reason, confidence level and recommended action
Reviews

What advertisers say

Real feedback from teams protecting their paid traffic with Didva.

Caught a click-farm pattern our previous tool missed and cut wasted spend within the first month.
Michael Turner Β· PPC Lead
Setup was a single snippet. The evidence export made our Google Ads refund request painless.
Sarah Mitchell Β· Growth Marketing Manager
Clear per-IP reasons and a review queue so we are not blocking real customers. Exactly what we needed.
David Reynolds Β· Founder
Datacenter and repeat-click detection paid for itself fast. Reporting is clear enough to share with clients.
Jessica Parker Β· Head of Performance
We manage campaigns across several clients and the dashboard quickly highlighted traffic patterns we would have otherwise missed.
Mark Sullivan Β· Agency Owner
Simple setup, useful alerts, and enough detail to investigate suspicious visitors without involving developers.
Emily Carter Β· Founder
The product delivered value quickly. I would like a few more filtering options, but the core detection features work well.
Ryan Foster Β· Performance Marketing Manager
The manual review queue helped us avoid blocking legitimate visitors while still dealing with suspicious traffic.
Ashley Bennett Β· Growth Lead
The IP-level evidence makes client conversations much easier. Instead of assumptions, we can show actual data.
Kevin Brooks Β· PPC Specialist
One of the cleaner interfaces we have used in the ad fraud space. Reports are easy to understand.
Laura Jenkins Β· Marketing Director
Within the first week we found a source of repeated clicks that had been consuming budget for months.
Daniel Hughes Β· Founder
Useful notifications, clear reasoning, and very little noise. Most flagged visits deserved attention.
Megan Turner Β· Head of Acquisition
We mainly wanted better visibility into traffic quality. The platform delivered exactly that.
Jason Reed Β· E-commerce Manager
I like that every flag includes supporting details. It builds confidence in the decisions being made.
Olivia Scott Β· Marketing Operations Lead
We tested several tools and this was the easiest one to explain to both clients and team members.
Nathan Walker Β· Founder
Good balance between automation and transparency. Nothing feels hidden behind a black box.
Rachel Green Β· Growth Marketing Manager
The repeat-click reports helped us identify unusual traffic spikes during a competitor campaign launch.
Tyler Morgan Β· Paid Media Lead
Client reporting became much easier once we started including the exported traffic quality reports.
Sophia Hall Β· Performance Lead
Strong product overall. A few advanced reporting features would be nice, but detection accuracy has been solid.
Ethan Cooper Β· Founder
The value was obvious after the first couple of weeks. We now review suspicious traffic as part of our regular workflow.
Victoria Adams Β· Head of Marketing

Ready to see which clicks are real? Start protecting your paid traffic in minutes.

Start Protecting Your Ads
FAQ

Frequently asked questions

What is Google Ads fraud detection?

It's the process of identifying suspicious Google Ads traffic and diagnosing where it comes from: by campaign, keyword, geo, device, IP and behavior, so you can act with evidence.

How is this different from Google's own filtering?

Google filters some invalid clicks automatically but doesn't show you which sources are suspicious or why. Didva gives you independent, click-level detection and breakdowns.

Does detection require blocking?

No. You can run Didva purely to detect and diagnose, then enable exclusions and blocking whenever you decide to act.

What signals does Didva use?

IP and ISP, device, repeat-click behavior, timing, placement, engagement and conversion quality, combined into a risk score with reasons.

Can I export the evidence?

Yes. Every flagged click can be exported with its IP, timestamp, user agent and campaign context.

Free traffic audit

See how much of your traffic is real

Tell us your site and we'll show you where invalid clicks are draining your budget.

No credit card. We'll never share your details.

See exactly where Google Ads fraud enters your account.

Didva scores every click and breaks invalid activity down so you can act with evidence.